You’ve surely experienced rate increases with many of the 3rd party online marketplaces over the years. You’ve witnessed the death of many newspapers. Billboards aren’t working anymore because people are too busy texting while they’re driving to read them. Radio is dying because Sirius and Howard are taking everyone to satellite radio with limited or no commercials. If you’re watching TV commercials you either live under a rock or are like my seventy year old parents that really don’t have…

Chicago, IL March 07, 2013 FirstLook Systems, the pioneer in Automotive Retail Performance Management Software, today announced its latest Cutting-Edge Practice Series: Retail Performance Management. Assembled by thought leaders from FirstLook Systems and some of the largest and most successful Auto Retailers in the nation, this new series provides best practices and techniques that…

They will be talking about Kate....and the Mercedes CLA.

This is a good one! Favorite Stones Song. 

Audi Super Bowl Commercial #2 - Buddies

Sonata Turbo Anyone?

Audi Super Bowl Commercial with 3 different ending. This one's "Worth It". Ending #1. 

The commercial's "cute" but doesn't want me to rush out and buy a Volkswagen. It does however leave me a little happier!

This is the much better Fiat Superbowl ad for 2013!

This Fiat Commercial Doesn't measure up to 2012! 

VW is happy with their best year since 1973! I see the irony in their commercial. They are Happy!

ABC and the media should lighten up. People will be talking about Mercedes-Benz and Kate Upton. 

Automotive Marketing – Leverage More Markets to Get to More Buyers

More and more car dealers are starting to truly grasp that the internet is the most powerful way to market their dealership and advertise their inventory. For years, dealerships would check the box. “Yep, I've got my inventory in Autotrader and Cars.com. I've got that internet thing all covered.”  …

SALT LAKE CITY, Ut. (November 19, 2012) – KSL.com is improving its online listings by automatically linking Carfax Vehicle History Reports purchased by dealers to them. Dealers now can provide anyone shopping on KSL.com – one of the fastest-growing automotive classifieds sites – with free access to Carfax Reports from their vehicle listings. Readily-available access to Carfax information helps dealers turn more online shoppers into on-the-lot buyers.

“KSL.com is one of the most…

SmartAuction vehicle listings now available for view in Auction Genius dashboard

DETROIT, November 15, 2012 – SmartAuction, Ally Financial’s online used vehicle auction, announced an agreement today with vAuto’s Auction Genius, a web-based auction software solution for auto dealers. The agreement provides registered SmartAuction dealers with a window to SmartAuction’s vehicle listings in the Auction Genius dashboard.

Featuring a simple combined screen view, dealers using…

Chicago IL, November 1, 2012 – AIM’s CarClicks is a revolutionary new product that was introduced into the market in September by Automotive Internet Media. The marketing program advertises and promotes a dealership’s inventory on a network of automotive sites that collectively reach more than 20 million unique monthly auto shoppers. CarClicks drives all consumer traffic back to the dealership’s…

Google has become one of the most influential companies in history. Google had it's 14th birthday last month, so that means if Google was in High School Google would be starting the 9th grade. The company has accomplished a heck of a lot for a freshman. These videos look back and offer a glimpse into what the next few years will bring. 

1. Google's Project Glass(es) - Best Google product on the way...we hope soon. …

The auto industry sales had a strong September. Last month’s U.S. vehicle sales were at their highest levels since February 2008. The good news is partly due to pent-up demand and cheap easy credit.  

Vehicle sales reached a seasonally adjusted annual rate of nearly 14.9 million in September — nearly 14% higher than for the same month last year. Pent-up demand is responsible for much of that growth, with the average age of vehicles on the road at a historical high of nearly 11 years.…

Chicago IL, September 30, 2012 – Automotive Internet Media’s new CarClicks advertising program exceeds all company expectations in first month.

AIM’s CarClicks program drives auto consumers shopping on independent automotive sites directly to the dealership’s website.…